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"Next Practice: Building on Strategy, Innovation & Technology"
![](/sites/default/files/prism/Prism_2007_s1_6.gif.pagespeed.ce.dzoPUDBoJU.gif)
Prism author Stefan Stern from the London-based Financial Times recently had a chance to catch up with Arthur D. Little's new global CEO, Michael Träm, who has just finished his first 200 days at the firm. In a long conversation Träm discussed the strengths of Arthur D. Little, his strategic plans for the near future and - last but not the least - the corporate gene code of the company.
![](/sites/default/files/prism/Prism_2007_s1_6.gif.pagespeed.ce.dzoPUDBoJU.gif)
![](/sites/default/files/prism/Prism_2007_s1_6.gif.pagespeed.ce.dzoPUDBoJU.gif)
Prism author Stefan Stern from the London-based Financial Times recently had a chance to catch up with Arthur D. Little's new global CEO, Michael Träm, who has just finished his first 200 days at the firm. In a long conversation Träm discussed the strengths of Arthur D. Little, his strategic plans for the near future and - last but not the least - the corporate gene code of the company.